What is type? How is type used in visual identities? There's a difference between a font and a typeface? What's a typeface? What does all that mean?!

"Type is everywhere. Every print publication, website, movie, advertisement and public message involves the creation or selection of a fitting typeface. Online, a rich and artistic typographical culture exists, where typefaces are created and graphic design seeps in to every image."

Save this post for later when you have 7 minutes to watch this mini documentary about Type produced by PBS Digital Studios.

Check it out here: https://www.pbs.org/video/off-book-off-book-type/